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Southeast University
School of Science And Engineering
Department of Textile Engineering
Md. Wasiuzzaman
Lecturer
Department of Textile Engineering
School of Science & Engineering
Southeast University
Name ID No
1. Fahad Bin Mhabub 2011100400064
2. Mohammad Mohiuddin Chowdhury 2011100400078
3. Haris Uddin Mohammad Sakil 2011100400079
4. Afroza Afrin Pinki 2011100400081
5. Sumaiya Afroze 2011000400054
Objective of this report is to analyze the commercial
Outfitters Brand “American Eagles” . This is also to analyze Supply
Chain, Environment, Associates, and Communities of this World
Known legend Clothing Brand.
We tried to build up some analyzing reports on American Eagles
Outfitters which can make this world more beautiful and
comfortable to survive.
The company was founded with one store, in Novi,
Michigan, In1977.
“|American Eagle” a leading lifestyle retailer that designs, markets,
and sells its own brand of relaxed, versatile clothing for 16- to 34-
year-olds, providing high-quality merchandise at affordable prices.
In 1994, American Eagle Outfitters, Inc. went public on NASDAQ
under the “AEOS” symbol. Over the next decade, the company demonstrated
outstanding growth and profitability, solidifying its position as a leading lifestyle
brand.
This company began trading on the New York Stock Exchange under the
symbol “AEO”. Their shareholders include associates, individuals, large
financial institutions, socially responsible investment funds, and everyone in
between.
With corporate offices in three very distinct locations –
1. Pittsburgh
2. New York City
3. Hong Kong - American Eagle Outfitters, Inc.
Pittsburgh-Based Headquarters &
Corporate Office
New York Based Corporate Office
Hong Kong Based Corporate
Offices - American Eagle
Outfitters
AE's lifestyle collection includes casual basics like
khakis, cargos, and jeans; fashion tops like rugbys,
polos, and graphic T's; and functional items like
swimwear, outerwear, footwear and accessories.
The company has more than 1,000 stores in every US
states, as well as Puerto Rico, Canada, and the
Middle East.
Segregations of products is two
1. Men
2. Women
& their top categories
1. Jeans
2. Tees
3. Shorts
4. Shoes
The partitions of wears of man be in three portion
1. Mean tops
2. Men Bottoms
3. Shoes
4. Accessories
Tees & Henley
Tanks
Polo
Shirt
Graphic Tee- appliqué, signature,
college, pro tees
Outerwear
Sweatshirts
Sweaters
Shorts- Board Short, Classic, Cutoff, Long board, Prep
Jeans- Straight, Relaxed, Boot cut, Original Boots, Skinny, Slim
Pants- Straight, Relaxed straight
Flip Flop
Sneaker
Casuals
Boot
Sock
Ties
Sunglasses
Belt
Watch
Wallet
Jewelry
Cologen
Tees & polos
Tanks & camis
Graphic tees
Shirt- Sleeveless, Blouses, Button down shirts
Outerwear- Sweatshirts, Sweaters & Cardis
Shorts- Woven sorties, Festival sorties, Denim sorties, Midi, Bermudas.
Pants & Crops
Dresses & Skirts- Shift dresses, Maxi, Corset, Cinch waist, Bodycon, Skirt
Jeans- Straight, Crops, Jeggings, Skinny,
Flip flops
Sandals
Flats
heels
Sneakers
Boots
Bags
Belts
Hair accessories
Sunglasses
Scarves
Jewelry- Bracelets, Earrings, Necklaces, Ring
Watch
Hats
If late in deciding which graphic t-shirt or what denim style to put in stores next
season, thats may also make it more difficult for suppliers to make those products
and deliver them on time.
Developing an efficient
process to bring AEO design
concepts to market is one of
the most critical aspects of
business.
The following map illustrate countries
and regions where we had at least one
active supplier
American Eagle Outfitters, Inc. is committed to
Developing better business practices to promote
a Cleaner and healthier planet
1. Energy Audit of Corporate Office
2. Energy Reduction In Stores
3. Water
4. Carbon Emissions In Transportation
5. Sustainable Practices in Cafes
Reduced Packaging
Shopping Bags, Gift Boxes & Shoe Boxes
Use of Recycled Content in Paper Materials
Use of Recycled Content in Paper Materials
Environmentally-Friendly Products
Policies Against Animal Cruelty
Paper Composation POUNDS
30% Recycled Content & Made With Wind Power 265,278
30% Recycled Content 77,936
10% Recycled Content 433,907
100% Recycled Content & Made With Wind Power 1,422
TOTAL 778,543
Environment Goals
• Improve corporate office energy
efficiency based on results of July
2010 energy audit.
• Measure and expand reporting on
recycling efforts in company-owned
facilities.
• Conduct company-wide carbon
footprint to identify key opportunities
for emission reduction.
American Eagle Outfitters, Inc. is committed
to investing in and giving back to the
communities that contribute to success.
Jumpstart
AEO joined forces with Jumpstart, AEO became its first national
sponsor. AEO invited their customers to donate to the Student
Conservation Association’s programs that empower young people to
conserve the environment.
SCA
AEO is currently the presenting sponsor of SCA’s Alternative Spring Break
program. This distinctive program sends dozens of college students from across
the United States to national parks, such as the Grand Canyon, to complete two
weeks of conservation service.
Big Brothers Big Sisters The BBBS’s mission is to help children reach their potential through
professionally supported one-to-one relationships with measurable
impact.
Other concern “Breast Cancer Awareness Month”
American Eagle Outfitters, Inc. is now a portfolio of brands, with American Eagle
Outfitters for 15 - 25-year-old girls and guys, Aerie for the college girl, AE.COM , the
online home of all of our brands, ships to 76 countries worldwide.
Over the past few years, AEO have expanded into the international market. They
launched stores in Canada in 2001 and opened 3 franchise stores in the Middle East
in 2010. AEO’s first franchise stores in Hong Kong, China, and Russia opened in early
2011, and the company has plans for expansion into Japan and Israel in the near
future.

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American Eagle Outfitters, Inc.

  • 1. Southeast University School of Science And Engineering Department of Textile Engineering
  • 2.
  • 3. Md. Wasiuzzaman Lecturer Department of Textile Engineering School of Science & Engineering Southeast University
  • 4. Name ID No 1. Fahad Bin Mhabub 2011100400064 2. Mohammad Mohiuddin Chowdhury 2011100400078 3. Haris Uddin Mohammad Sakil 2011100400079 4. Afroza Afrin Pinki 2011100400081 5. Sumaiya Afroze 2011000400054
  • 5. Objective of this report is to analyze the commercial Outfitters Brand “American Eagles” . This is also to analyze Supply Chain, Environment, Associates, and Communities of this World Known legend Clothing Brand. We tried to build up some analyzing reports on American Eagles Outfitters which can make this world more beautiful and comfortable to survive.
  • 6. The company was founded with one store, in Novi, Michigan, In1977. “|American Eagle” a leading lifestyle retailer that designs, markets, and sells its own brand of relaxed, versatile clothing for 16- to 34- year-olds, providing high-quality merchandise at affordable prices.
  • 7. In 1994, American Eagle Outfitters, Inc. went public on NASDAQ under the “AEOS” symbol. Over the next decade, the company demonstrated outstanding growth and profitability, solidifying its position as a leading lifestyle brand. This company began trading on the New York Stock Exchange under the symbol “AEO”. Their shareholders include associates, individuals, large financial institutions, socially responsible investment funds, and everyone in between.
  • 8. With corporate offices in three very distinct locations – 1. Pittsburgh 2. New York City 3. Hong Kong - American Eagle Outfitters, Inc.
  • 10. New York Based Corporate Office
  • 11. Hong Kong Based Corporate Offices - American Eagle Outfitters
  • 12. AE's lifestyle collection includes casual basics like khakis, cargos, and jeans; fashion tops like rugbys, polos, and graphic T's; and functional items like swimwear, outerwear, footwear and accessories. The company has more than 1,000 stores in every US states, as well as Puerto Rico, Canada, and the Middle East.
  • 13. Segregations of products is two 1. Men 2. Women & their top categories 1. Jeans 2. Tees 3. Shorts 4. Shoes
  • 14. The partitions of wears of man be in three portion 1. Mean tops 2. Men Bottoms 3. Shoes 4. Accessories
  • 15. Tees & Henley Tanks Polo Shirt Graphic Tee- appliqué, signature, college, pro tees Outerwear Sweatshirts Sweaters
  • 16.
  • 17. Shorts- Board Short, Classic, Cutoff, Long board, Prep Jeans- Straight, Relaxed, Boot cut, Original Boots, Skinny, Slim Pants- Straight, Relaxed straight
  • 18.
  • 20.
  • 22. Tees & polos Tanks & camis Graphic tees Shirt- Sleeveless, Blouses, Button down shirts Outerwear- Sweatshirts, Sweaters & Cardis
  • 23.
  • 24. Shorts- Woven sorties, Festival sorties, Denim sorties, Midi, Bermudas. Pants & Crops Dresses & Skirts- Shift dresses, Maxi, Corset, Cinch waist, Bodycon, Skirt Jeans- Straight, Crops, Jeggings, Skinny,
  • 25.
  • 27.
  • 29. If late in deciding which graphic t-shirt or what denim style to put in stores next season, thats may also make it more difficult for suppliers to make those products and deliver them on time. Developing an efficient process to bring AEO design concepts to market is one of the most critical aspects of business.
  • 30. The following map illustrate countries and regions where we had at least one active supplier
  • 31. American Eagle Outfitters, Inc. is committed to Developing better business practices to promote a Cleaner and healthier planet 1. Energy Audit of Corporate Office 2. Energy Reduction In Stores 3. Water 4. Carbon Emissions In Transportation 5. Sustainable Practices in Cafes
  • 32. Reduced Packaging Shopping Bags, Gift Boxes & Shoe Boxes Use of Recycled Content in Paper Materials Use of Recycled Content in Paper Materials Environmentally-Friendly Products Policies Against Animal Cruelty Paper Composation POUNDS 30% Recycled Content & Made With Wind Power 265,278 30% Recycled Content 77,936 10% Recycled Content 433,907 100% Recycled Content & Made With Wind Power 1,422 TOTAL 778,543 Environment Goals • Improve corporate office energy efficiency based on results of July 2010 energy audit. • Measure and expand reporting on recycling efforts in company-owned facilities. • Conduct company-wide carbon footprint to identify key opportunities for emission reduction.
  • 33. American Eagle Outfitters, Inc. is committed to investing in and giving back to the communities that contribute to success. Jumpstart AEO joined forces with Jumpstart, AEO became its first national sponsor. AEO invited their customers to donate to the Student Conservation Association’s programs that empower young people to conserve the environment. SCA AEO is currently the presenting sponsor of SCA’s Alternative Spring Break program. This distinctive program sends dozens of college students from across the United States to national parks, such as the Grand Canyon, to complete two weeks of conservation service. Big Brothers Big Sisters The BBBS’s mission is to help children reach their potential through professionally supported one-to-one relationships with measurable impact. Other concern “Breast Cancer Awareness Month”
  • 34. American Eagle Outfitters, Inc. is now a portfolio of brands, with American Eagle Outfitters for 15 - 25-year-old girls and guys, Aerie for the college girl, AE.COM , the online home of all of our brands, ships to 76 countries worldwide. Over the past few years, AEO have expanded into the international market. They launched stores in Canada in 2001 and opened 3 franchise stores in the Middle East in 2010. AEO’s first franchise stores in Hong Kong, China, and Russia opened in early 2011, and the company has plans for expansion into Japan and Israel in the near future.